At Esse, he created a QlikView platform from scratch to analyze store and product performance, driving better product selection, stock management, and staffing decisions. At Groupe SEB, he established another QlikView system to track sales across channels nd measure promoter efficiency. He also came up with an algorithm to accurately forecast turnover of prospective stores using GIS data. Then, at Samsung, he upgraded existing Qlik Sense platform to incorporate sales staff performance metrics and launched a data literacy program that significantly strengthened the organization’s data culture. 

Following his move to the UK, Firat assumed responsibility for improving the data model and revamping Sanderson Design Group’s core BI reports (QlikView), automating data ingestion and quality checks, and developing management reporting for new brand launches and key partnerships. In his subsequent role at BT Group, he led a significant expansion of the BI development team, overseeing the migration from on-premises systems to cloud-based infrastructures on Google Cloud Platform (GCP) and shaping the Qlik architecture. Recently, leveraging his MSc in Data Science and Artificial Intelligence, he has contributed to high-impact NLP projects, including the implementation of Large Language Models (LLMs) and Retrieval-Augmented Generation (RAG), solidifying his expertise at the forefront of AI-driven solutions. 

Firat’s impressive portfolio of industry-recognized certifications—from Google Cloud, AWS, and Microsoft—underscores his commitment to continuous professional growth and innovation. Throughout his career, he has demonstrated a unique blend of technical proficiency, leadership, and commercial insight, consistently delivering strategic value through robust data architectures and analytical frameworks. This rare combination of business understanding, advanced analytics, and AI expertise positions him as a highly adaptable professional capable of driving transformative outcomes for any organisation.